3 QUICK and EASY Tips to earn CUSTOMER LOYALTY for your restaurants.[4–4]
(This is the part 4 of 4 from series on “customer loyalty”).
We learned Something in previous parts. Let’s move on now…
If you are still unknown to those secrets click the link to Disclose.
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1. Importance of loyal customers.
“LOYAL CUSTOMERS DON’T JUST COME BACK, THEY DON’T SIMPLY RECOMMEND YOU, THEY INSIST THEIR FRIENDS DO COME TO YOU”.
Loyal customers are more important than having a life jacket in sea. You’ve to understand that and EARN them.
More than 70% customers visit a restaurant and never go back. Instead of getting new customers. Your MORE focus should be on existing guests. Here are some evidences that describe their importance.
I. They Give You Bigger Profits:
Increasing customer retention rate by 5% can increase profits by 29–95%.
II. Word of mouth:
55% of loyal customers tell their friends and family about your business.
III. Easy upsells:
The probability of upselling to an existing customer is 60–70%.Where as to sell new one is 5–20%.
IV. They Are Early Adopters:
Loyal guests are 5x (Five Times) more likely to try new menu offering.
1. Keep classic dishes alive.
There is no doubt in that modern dishes are soul for your menu. But some dishes should be alive for some loyal customers. You can also do this for “POTENTIAL LOYALS”.
It is a very small mantra but will show you high results in compounding effect.
If you want to learn more about compounding effect.Checkout this blog of leadership now.It is really good knowledge to learn.
1. Get active on social media.
Social media is a inevitable part of modern business. It Enables you:
· To keep in touch with audience.
· To Share customer generated content. Like comments and reviews.
· TO offer EXCLUSIVE COUPONS for social media followers only.
· TO host contest like EATER-AWARD of month, or year.
· To spotlight your employees.
They are your actual workforce. Never underestimate them.
· And TO ask questions to improve you and to engage followers.
Let’s windup here.That’s all for now. If you find it helpful .share it on your social media accounts to help others and earn respect for yourself. Because in this DIGITAL world, what you share reflects what you are and earn you respect.
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